Integration: Medical
Transcription's New Horizon
By David J. Stott
Today's
transcription landscape is undergoing a facelift. Being swept aside is the tape
based analog dictation and the in-house Medical Transcriptionist (MT). Moving
in is the home-based Medical Transcriptionist (MT) working on digital files
transferred securely via the Internet. Medical transcription as an out-source
business model is coming to fruition and becoming the mainstay of many
institutions to reduce transcription costs. Medical Transcription Service
Organizations (MTSO) large and small, to the independent MT, have
gown
rapidly over the past two decades. While this seems like a perfect solution to
maximizing revenue per square foot in the office, a new wrinkle has emerged.
Electronic
Medical Record (EMR) implementation is gaining momentum, spurred on by the
Executive Order given by the Bush Administration in the year 2004. The
Executive Order called for full compliance in moving to Electronic Medical
Records (EMR). President Bush set the goal of having most Americans having
access to Electronic Health Records (EHR) by the year 2014. This correlates to
medical systems implementing and maintaining a form of EMR for their facility
sooner rather than later.
The
Executive Order further encourages an adoption of Health Information Technology
(HIT) Standards for the rapid exchange of health information. The demand for IT
services to improve healthcare is an important step in improving overall
patient care. Now, how does the recent government actions affect the small to
medium MTSO and the independent MT's?
Integrate
With
Executive Order given, the healthcare industry is responding by making
system-to-system collaboration of health information easier with the adoption
of a single communication standard. Health Level Seven or HL7 was adopted for
secure transmission of health information and patient records. The negative is
HL7 can be very costly to implement with significant IT resources needed. Large
MTSO's have invested in IT staff,
and moved
forward into this market earlier in the decade. However, the question is where
do the small to medium MTSO and the independent MT to turn to continue to
provide cost-effective services, while making the leap of integrating HL7 into
their business model?
Integration:
Industry Tools
Companies
are starting to invest heavily in the market to assist independent MT's and
MTSO's integrate HL7 technologies into their transcription services. MediGrafix
is one of those companies that has invested in technologies architecture and
infrastructure to create a out-source transcription platform that can be used
as an ASP Hosted service by clinics, MTSO's and independent MT's. This will
allow the individual MT, clinic or MTSO to brand the site with their
information. The system assists them to track, organize, print, and fax
on-demand. They are able to create medical records with a HIPAA compliant
electronic signature and audit trail in a secure online environment. Voice
capture can be by digital hand held recorder, digital phone system, speech
microphone, PDA or Tablet PC. Add into that powerful set of tools, the
integration of HL7 services, and you now have a platform that is cost effective
and allows for the independent MT to compete directly with the largest MTSO's.
MediGrafix
developed the transcription centric EHR for its own clients to provide a more
robust means to handle out-source transcription services. In doing so, they
gained valuable insight to the needs and demands from a clinician and MT
perspective. A wealth of IT knowledge and a 21-year history as a MTSO has
driven the development of MediGrafix's Integration Services and EHR. Out of
which was born the hosted ASP model of MediGrafix's platform and services.
Realizing there was a huge gap in technology and service of this type in the
industry, MediGrafix has begun to market this approach to clinics, MTSO's and
independent MT's. They approach each client as a unique entity, with each
having its own software topography that must be carefully mapped and integrated
to function efficiently.
Integration: Key to Industry Health
MediGrafix
has moved forward to add Integration Services and EHR Services to their current
Transcription Services business model. Clinics and hospitals can easily
integrate transcription services and EHR services to their existing practice
management systems with a quicker ROI. The medical industry as a whole has been
lacking in products that integrate systems and services to other systems.
Software giants have made practice management software and EMR's proprietary.
Locking the hospital and clinician into little or no customization
opportunities and stagnating systems evolution. However, with the adoption of
HL7, the focus is now on intersystem communication. Software that does not
support HL7 is quickly becoming out dated and replaced with newer, scalable
software choices.
Transcription and Beyond
There
is no doubt that emergence of Integration Services to the transcription
industry is key to long-term growth. A recent study shows that the current
business model of paper charts is costly and inefficient. The average cost to
pull a chart for an office visit will run the clinic 5 - 7 dollars. Take that
times the number of patients seen in a day and the cost quickly adds up,
however, the expense does not stop there. You lose valuable office space that
could be used to generate revenue. Adding to that cost of charting errors due
to poor habits and indecipherable handwriting and you can immediately see the
need for electronic records.
The
industry has a vast opportunity for growth. Less than 25% of clinicians use or
have available EMR resources. Less than 11% have ability to use ePrescribing.
Yet approximately 60% of clinicians are planning to implement these services in
2-5 years. This is just the cusp of the electronic record age, and with the
tide changing to EMR and EHR solutions, the transcription industry must react
accordingly. Most companies will not have the IT expertise or financial ability
to take on such an endeavor, but with the help of pioneers in the industry such
as MediGrafix, they now have that option.
Outlook
As we
move into the age of electronic records, we face daunting tasks to get older
proprietary systems to communicate. Clinics tied to paper charts see
inefficiencies chipping away profits and smaller MTSO's and independent MT's
looking for ways to compete in the new frontier. Integration Services is key to
addressing these inadequacies. With companies like MediGrafix spearheading the
initiative to push forward Integration Services, EHR / EMR's and Transcriptions
services, the outlook for the age of Electronic Health Records is bright with
promise.